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Listen Louder

Advertising used to be all about talking. Commercials, billboards, print advertisements, banners behind planes, the list goes on. You could run a commercial and people would watch it. Now DVRs, OnDemand, the Internet and hundreds of channels have changed that. Commercials are an inconvenience. People aren’t as eager to listen to your brand anymore. They … Continue reading

  • One cannot long fool people who are carefully spending money. Never pay the price to get them unless you see clearly how you can keep them. Don't under-estimate the intelligence and the information of people who count their pennies. -Claude C. Hopkins
  • The most important thing to keep in mind about social media is that it is all about community. No approach, strategy or content can replace the importance for maintaining a human presence and acting like a human. Sometimes your best content will be that which is inadvertently created through social and community interactions. Sometimes it will be that content which is created and posted by users that you previously knew nothing about. Be fluid and be human.
  • The purpose of business is to create and keep a customer. -Peter F. Drucker  
  • "Inspiration exists, but it has to find you working." Pablo Picasso
  • Inspiration exists, but it has to find you working. -Pablo Picasso
  • “Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.” -Dieter Rams
  • "Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art." Andy Warhol
  • French press is like the vinyl of coffee.
  • We are all artists, we just use different mediums. -Kyle Mecham
  • "Art is not in the eye of the beholder. It's in the soul of the artist." -Seth Godin

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