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Social Media Lesson from Zen #1: A Cup of Tea

I recently read the book Zen Flesh Zen Bones. I was put on to it by @mattshadetek in this blog post he wrote. As I was reading it I began seeing some parallels between the writings and the use of social media. Below is the first writing in the book and my interpretation of it … Continue reading

The Resume Effect

Something surprising happened to me earlier, @timotis complemented my resume on Twitter. This was retweeted by @simplymeK. Apparently they were very impressed. Their kind words on Twitter led to a traffic surge on my blog, most notably to my resume. This was after I saw an impressive resume post on Mashable. It got me thinking. … Continue reading

Social Advertising and River Monsters

I love the show River Monsters. I am not entirely sure why, but I do. I recently read an article entitled How to run an effective Facebook campaign for $5. I started thinking about the possibilities for microtargeted ad campaigns like this. Then I started thinking about River Monsters and the approach Jeremy Wade takes to his … Continue reading

29 Ways to Stay Creative

29 Ways to Stay Creative as found on the always inspirational From Up North. How do you stay creative?

Jim Jarmusch on Creativity

How can you apply this to your social media strategy? Choose some companies and brands to be your social media inspiration, ones you would like to mimic, ones that get it. If they do something you like try to find a way to repurpose it for your brand or company. You don’t always have to … Continue reading

What’s Your Ideal Role in the Social Media World?

Using MBTI® to Build Effective Social Media Teams I am in the EN camp. “Action Oriented Innovator”, I like that. Graphic via Social Media Explorer. What is your social media role? What do you think about it?

Don’t Ignore Social Media’s Research Value

Social media channels are for more than just marketing. Sometimes ROI isn’t just about making money. Check out my blog post with Jay Bear here.

Fresh Face

The YoungBlood Creative blog has a new look. What do you think about it? What is it missing?

Claude C. Hopkins on Social Media

I am currently reading My Life in Advertising by Claude C. Hopkins. He worked long before the internet, let alone social media, began to impact advertising, marketing and business in general. Despite this fact, he remains a legend in the world of advertising. One thought he presented that struck me was, “We must never judge … Continue reading

Marketing Lessons From Extreme Sports: Don’t Be Afraid To Crash

I get knocked down / But I get up again / You’re never going to keep me down -Chumbawamba No one would watch the X Games if the competitors were afraid of taking risks. If they didn’t display utter disregard for their safety and well being there would be nothing left. The X Games wouldn’t … Continue reading