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Inspiration, Marketing

Recontextualize

We live in a remix culture. Typically this involves in remixing, reusing, readapting and recontextualizing other people’s content, but why couldn’t you do it to your own? Maybe you love an old marketing campaign but it didn’t do great or you want to revisit it. Maybe you wrote a great blog post and you want to reuse the foundation for a new angle. Put your own content in a new context and maybe you will stumble upon something beautiful.

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